Posts Tagged ‘Facebook’

Transparency has become a well-used (in fact, over-used) mantra in the workplace — and, in the public sector in particular, there has been an increased demand for transparency.

For me, transparency promotes accountability, accessibility, and it provides timely information for students, staff and parents about what their school district is doing — it demystifies the work of schools and school districts.  Most people in the community have a clear idea of what teachers do, but as we move farther away from that direct relationship in the class, there is much less of an understanding of what non-enrolling teachers, school administrators, district staff and Trustees do.

My goal around transparency is to help bring greater understanding to these important roles and to the full scope of the work we do in our district.

My own evolving list of strategies to increase my transparency, as well as that of our district, include:

1) Giving the Community Multiple Channels of Communication: including traditional methods like letters, telephone calls, and new methods through social media and text messaging.

2)  Giving Out My Contact Information: Many were surprised when I gave out my contact information to everyone.  It is on my business card, it is posted on my blog and on our district website.  I don’t want anyone to ever say they don’t know how to find me.

3)  Build a Relationship with Traditional and New Media: Some people are easy to contact when they have good news to share, but can’t be found when there are more difficult issues.  It is often said that education is poorly treated by the media — we can change that by not complaining and by engaging the media.  This includes both traditional print media and new media — dismissing edu-bloggers as ‘not influential’ would be a huge mistake.

4) Sharing my Cell Number: I remember, 15 years ago, when teachers were getting e-mail addresses at my school.  Some teachers were adamant about keeping their e-mail addresses private — they were private e-mail accounts and they would only share their e-mail on their terms.  This was and is ludicrous, since the district email is not a private e-mail; it was/is a work e-mail and our work is working with the community.  My cell phone is also provided by the school district, so it  is my work phone.  So, I don’t really get the idea of not giving out this number, and this is also reminiscent of the e-mail discussion from 15 years ago.  I can always choose to answer the phone, but I would much rather have people find me on a mobile number.  I look forward to my office phone completely disappearing one day.

5)  My Calendar is Not a Secret: I do have some confidential appointments on my calendar, and they will be labelled as such, but I am fine sharing my calendar with anyone who is interested.  I know most people in the school district, let alone the community, have only a limited sense of the work I do.  The more people who understand the work — the greater appreciation for the work.

6)  Creating Personal and Corporate Identities: This is subject matter for a future post about how we can balance our own personal identities in the context of our district identities.  I am mindful of the separation between my own identity and that of the one in the district — but they are also closely connected.  FYI, I don’t have access to post to district Twitter or Facebook accounts — this is done through our Communications Officer.

7) Meet at Schools: Whenever a teacher or administrator wants to meet, I do my very best to do it at their school and not in my office.  While this is not always possible, most of our schools are within 10 minutes of the board office, so, on the most part, it can be done. As well, I often use these out-of-office meetings as an excuse to visit at least a couple of classrooms — it gives me a better sense of the tone in the school.  The more I can connect “as a real person”, the better.

8)  I Share a Bit About My Life: I have four kids, the oldest two are in school.  They attend public schools — I have a personal interest in a great public school system in BC.  This is a careful balance, but we have public jobs and people appreciate knowing some of the things in life, beyond the job, that drive us.

9)  Tell My Story in My Words: There are a lot of reasons why I blog, and one of them is that I can share my messages — unfiltered.  I don’t have to worry about being misquoted, or hope that others will share ideas in a timely way.  My blog allows me to connect in real-time to the community.  It is also a place for discussion and dialogue.

10) Think Twice if it Needs to be on E-mail: Rather than sending e-mails with information to groups of people, if there is an appropriate place to post the information publicly and share the link with those who would be most interested, I prefer to do this.  One tool I am using is SlideShare to post Powerpoint presentations publicly, rather than e-mailing the presentations to those interested.  I am amazed how many times people have stumbled on information I have posted publicly, and who really appreciate the content.

I have said that transparency will be a key aspect of everything I do, as well as regularly asking questions like, “How could we do this in a more public and engaging way?”  There is a lot to do and this list will continue to evolve.

I am curious about how others promote transparency in education.

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I will have quite a bit to say about the entire TEDxUBC experience but I wanted to share my slides and text from my talk today.  Thanks to everyone involved for such an amazing experience.

Thanks to Gary Kern, Andrea Wilson and Deb Podurgiel for your assistance and the entire Students Live team for all the inspiration.

Here are my slides, and below is the text of my talk with the videos:

It is a real pleasure to be here. There is a lot of excitement and anticipation in our province right now regarding education and future possibilities. Often, when I speak, I show provocative videos, talk about the changes we are making and need to make – today is something different.

I am going to share a story today that helps illustrate what I think 21st century learning, or personalized learning, could look like.
A story not about what we could do, or should do, but what we did do.

The Vancouver 2010 Winter Olympic and Paralympic Games were an amazing experience in our city, province and country.

With the Games coming to our city, many in education worried the Games would come through our city and it would be a missed opportunity to engage our students. Along with my colleagues, Audrey Hobbs-Johnston and Gary Kern, and with the support of Christina Adams and the Vancouver Olympic Committee, we created Students Live!

Students Live! was the opportunity for 25 students to be student reporters for the Olympics and Paralympics. Describing the program as a student reporter program does not do justice to what it really was for the students, and for the adults it was an absolutely transformational experience. It was starting with a blank slate and creating from that.

Here is a CBC story that gives a little more on the background of the event:

So, it was an absolutely amazing experience. The students attended events on an almost daily basis, participated side-by-side with international journalists, and experienced the Games in a way that was the envy of all their friends. And this was all great.
What we learned were lessons that transcended a sporting event, or a moment in time.
It started with a competition to select the students. This is not surprising, but as students opted in, there was much greater buy-in. We know when we have an application on a course, the numbers interested usually increases. Students were asked to write a blog post, create a photo journal, or otherwise use web 2.0 to show how and why they would be good reporters for the Olympics.

For most of the close to 80 applicants – this was a new experience. While we often talk about how well-versed students are in technology, in this activity, which targeted those with the greatest technology skills – the act of writing a blog, or otherwise creating digital content for a public audience – was largely new.

What we saw in selecting students, and throughout the entire process, was that good writing and strong communication skills still matter. The tools have changed, but the best writers who captured the biggest audiences, and quickly built huge followings, were those who could communicate, while the weaker writers – no matter how adept they were with the technology struggled. Much is made of technology, and how our text messaging generation sees writing as less important – I actually have never been part of something where it was so evident how important good writing is.

The first day we met with the students we focused on the social media we would use and how we would engage the community with it. A quick survey of the room showed every student had Facebook, with little evidence of any other tool; some had YouTube and Twitter, but not much else. It also became clear that while the students were quite good with technology, they had absolutely no idea how they could leverage technology to build an audience.

While students had friends and connections, they didn’t have the first clue on how to turn these friends into an audience, and then how to grow their audience into influence – they had never contemplated using the tools in this way. This is key – while the students may have been native to technology, many had no idea on how to really use it to build community. Of course, we created what was then called a “Fan Page” – so, this was mid-day on a school day and we challenged them to get 1000 followers.

They were able to do this within hours – all during a school day – you want to believe students are not really on Facebook during the school day.

What the students learned, was how they could get Facebook to work for them – when combined with Twitter and their blog, they had a megaphone to their network.

About face-to-face meetings – we could never have done what we did virtually, if we had not first built community face-to-face. I am more convinced now than ever, online is absolutely best among people who have the context of face-to-face relationships.

So once we started – what happened:

First, it was like an “Ah-ha” moment – mobile technology was a game changer. Those with smartphones had a huge advantage. They could take photos, post to Twitter and Facebook, and just simply connect in real time. The less ability students had to perform all of these functions in the moment, the more they were challenged. And yes, it was reporting, so real time was really key to the project, but what we saw was more than that. Amazingly evident was just how key it was to be able to publish live. Students who had to wait to find wireless internet access fell behind. The other key was video.

The best writers stood out, and photos were great – but those blogs building community all included video. What a great lesson for the classroom and the need to build video into our work.

It was also clear students loved to look at each other’s work – not in the “mine is better than yours” way – but “yours can help make mine better”. It was amazingly non-competitive, but students commented afterwards the biggest impact on improving the quality of their work, was their ability to see other students – other models of what could be done. Everyone commented their work improved because 1) it was public and 2) they could read and learn from each other.

The students also loved publishing for a public audience – they had never really contemplated audience before. What they knew was about was writing for a teacher – now they were writing for an audience, and the better they wrote, and the more interesting their topic, the larger the audience. There were students who had up to 100 comments on a blog post. They combined excellent writing, with leveraging their network, and with a savvy use of social media. In our debrief, students said it was actually frustrating going back to school because they had seen what was possible with real-world learning, publishing for a public audience, building community and they had to return to what school has always been – it felt less relevant than ever.

While it is true the Olympic Games were a unique experience, and it will be difficult to duplicate the experience with less exciting events, the lessons transcend the Games – mobile technology can change learning, good writing still matters, using social media needs to be taught and should not be assumed, networks are essential, and once students get the taste of the real world, it is addictive and they will want to go forward, not back.

The entire experience was also profound for the adults involved. For all of us, the experience felt more like what we have often thought of as a team, and less as a class. Maybe it was because we didn’t have rows of desks, and because we asked more questions than giving answers, or because when the students were stuck we asked one of them to be the project leader and to get a team to solve the problem. It absolutely felt like learning, and it felt like everything we hoped school could and should be – but often it didn’t feel like class – it felt like we were in the flow.

It was reinforced students will build their own networks. Sure, we guide them, support them and stand beside them – but they can build their own networks. They can get 1000 members in a Facebook Group and then figure out how to turn these members into a network, and they can ask “the real world” to assist them, instead of just playing in a simulated world in schools.

I was exhausted! Just because I was not at the front-of-the-room teaching did not mean that it was easy; teaching is still hard. Sometimes as a large group, sometimes as a small group, sometimes one-on-one, all hours of the day and night – we were learning and working together. It was a fundamental change of the role of teacher and student. We were their supports, their adult mentors – but didn’t have the answers. The students found teachers in this project, not blocked out as in a schedule, were more important and necessary.
Adults are amazing. There is a world full of adults who want to help students in all professions, just waiting to be asked.

In reflecting on this, I was reminded of the recent TED Talks by Sugata Mitra, who spoke of the network of grannies waiting to assist. Right now, we have only really engaged a small number of students through work experience in this real-world mentorship, but have found in this project every adult asked was willing to help. Yes, it was the Olympics – but there is an untapped resource waiting for us to engage them.

Finally – the adults were reminded that we need to trust the process. We always want to jump in and solve problems – we are good at that. Sometimes you need to let students work through situations, skin their knee and be there beside them to offer support.

Working with the other teachers and the 25 students was the greatest teaching experience of my life. I saw what I wanted for my kids, and for all kids – real-world learning that takes advantage of the latest in technology – but is not about the technology at all.
In the end, what the students liked the most was they had the permission to play. Actually, this is also what the adults liked to – we would often ask, “Can we do this?” – like we have been trained to always find a way and a reason not to try, not to experiment. We all also loved the freedom, choice and responsibility. While students and adults spent much of our time in the virtual world during the project, these bonds have flowed over into the face-to-face world – and we are all still connected.

We are on the verge of big changes in education; we need to listen to the voices of the students, rethink the roles of teachers, and build systems that create powerful real-world learning opportunities.

Thanks Everyone.

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